Pregnancy & Baby Loss Memory Collection available now

20% of all sales in October will be donated to Miscarriage Matters - a Canterbury based charity whose aim is to improve the experience of miscarriage in New Zealand by empowering people with information, advocacy and support.

Shop Pregnancy & Baby Loss Keepsake Prints

Supporting Pregnancy & Baby Loss Awareness Month with 20% of sales in October going to charity

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Shop our bestselling Keepsake Books - proudly designed and printed right here in NZ!

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Welcome to Paper Heart Design

As a graphic designer and mum of two boys, I'm here to design beautiful keepsakes to capture your family's precious moments.

While pregnant with my first child, I was disappointed with the range of milestone books available. Nothing was right, and I really struggled to find books that were both designed and printed in New Zealand.

I became inspired to create 'Hey Baby' - a Baby Milestone Book that's stylish, functional, easy to fill out, and something you'll want to cherish forever.

Now more than six years down the track, I'm thrilled to be able to offer a full range of keepsake books and prints for Kiwi families, all designed to capture and celebrate the moments we never want to forget.

I hope you love them as much as I do.

Nicky x

Shop all keepsakes

What our customers are saying

  • GORGEOUS

    "This (Personalised Baby Milestone Book) is absolutely gorgeous. I absolutely love the personalised touch and the paper is so smooth. It's simple and cute, and perfect for both genders. Would make the perfect baby shower gift."
    - Danielle H

  • LOVE LOVE LOVE

    "Love love love. I'd been looking for really nicely displayed, quality books for my girls and I finally found them here. Made sure I brought two so my 3yo would have one for school too. Enough space for photos and info. Thanks again."
    - Marie

  • BEAUTIFUL PRINT

    "I love our single branch family tree, which Nicky was able to customise to include my daughter's half siblings. It's not often that solo parent options are available so I really appreciate the option to gloriously represent our little whanau on such a beautiful print."

    - Aeronwy